“The ultimate, hidden truth of the world is that it is something that we make and could just as easily make differently.” David Graeber.

We Believe:

Business can be a force for good.

When it is focused on enriching the lives of all the beings around it rather than exploiting them for 'profit'.

There is plenty of good to be done.

And plenty of room for creativity, innovation, enjoying a good life and making a good living.  Commerce isn't the problem, capitalism is.

What got us here, won't get us there.

"The master's tools will never dismantle the master's house". ~ Audre Lord

You're probably not a capitalist.   The vast majority of small enterprises aren't.  You're about making a living, not a killing.  You're what we need to build our future.  But we need you to get a little bigger and last a lot longer.
So, it’s time to give business a different shape, based on what it really is - a system for making and keeping promises to the people it serves.  
It's time to give people in and around your business what they need to thrive - autonomy, purpose, mastery, community - by making everyone a boss.

Responsible autonomy rules.

"You don't become completely free by just avoiding being a slave; you also need to avoid becoming a master."~ Nicholas Nassim Taleb
When everyone’s their own boss, you don't have to be theirs.

Discipline makes Daring possible.

“one person should not give orders to another person, but both should agree to take their orders from the situation.” ~ Mary Parker Follett
Almost every complex, creative, collaborative, endeavour uses a framework to enable people to be autonomously responsible and deal with any situation.

Whether they are storyboards, a set of building plans, a map and compass, or a musical score, frameworks support people to deliver consistently without robbing them of individuality, humanity and flair.

Put this in place for a business and everyone can be free.